Archive for the ‘Facebook’ Category

The Future of Search in an Increasingly Visual Web

How many images do you see every day? Millions? Billions? How quickly do you take in the information they provide? Images are powerful and sincerely do speak louder than words… to us, to humans. But not to Search Engines. In an internet ecosystem that is becoming more and more visual, what is the future of search? […]

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Google+ Interview on Usability

In a recent report Google+ was said to have over 90 million users however, despite it’s high numbers the network is still considered by people with skepticism. Who’s really using it? Why not just stick with Facebook? What’s so special about yet another social networking service? Well, we here at a451 sent one of our […]

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Google Terminates Products:

  Google announced two days ago that it is dropping 7 more of the products which it offers including:   Google Wave Google Bookmarks List Google Friends Connect Google Gears Google Search Timeline Knol Renewable Energy Cheaper than Coal Google has spoken about the shutting of some of its products on its official blog stating: […]

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Facebook Targeted Ads

What’s Targeted Facebook ads got to do with anything? Or even, what does Facebook itself have to do with anything? I hear you say. Well here’s a bit of info on Facebook and what this Social Medium can mean for businesses and marketing strategy. Firstly, let me just make clear what Social Media is: Social […]

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Facebook Changes

At the F8 Conference on 21 April Facebook announced some major changes to their popular social media platform. Facebook announced the roll out of their social plugins. Social pugins are simple tools that give users instant personalisation using an iFrame and a cookie on third party sites. If you are logged into your Facebook account […]

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Facebook Fan Pages

We have launched a number of client Facebook fan pages over the past few months and thought we would share a few helpful pointers. Facebook offers the  fan page format which are best for companies looking to get a presence on Facebook.  Fan pages are visible to unregistered users so can be indexed by search engines. […]

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Getting your Business into Social Media – Content

As I have mentioned previously before embarking on using Social Media for your business you need to determine if your customers and competitors are using Social Media. If they are and you have decided you want to take your business into Social Media you will need to commit yourself to communicating about your business, your products and […]

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Social Media for Business – First Steps

You can’t read anything about Social Media without it being heralded as the next big thing for business. Just in case you have just arrived from Mars and haven’t heard Social Media is the ability to share content, have a conversation and generally communicate in real time online. It represents a fundamental change in how […]

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Facebook and Market Research

In the snows of Davos, the big global community get together, Facebook has announced that it intends to become the one of the biggest market research database in the world. Mark Zuckerberg, the founder, thinks he has worked out a way of monetising Facebook’s 150 million members by allowing companies to pose questions directly to […]

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