Archive for February, 2010

Where is Search Going

I enjoyed the article in Search Engine Land by Gord Hotchkiss in his interview with Stefan Weitz, a Director at Bing http://selnd.com/dp4AlL. It highlighted one of the biggest challenges in Search today –  language. How can search engines determine if you put in the search term ‘jaguar’ whether you mean an animal, a car or […]

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Subdomains and Google Analytics

I thought it would be good to do a quick refresher on the use of sub domains with Google Analytics and Webmaster tools. When dealing with subdomains such as subdom.example.co.uk it is important to get your analytics code right in order to get the most accurate results from Google analytics. If you just use the […]

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